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Hair Loss in Women

The causes of hair loss in women and advice on how to grow hair naturally 

What causes Women’s hair to fall out?

According to Ayurveda, hair loss is the result of an imbalance in the body. When our inner workings are shifted, natural cycles are disrupted which can impact and alter hair growth and bodily functions. 

Unlike popular medicine, Ayurveda cares for hair loss through a natural and holistic approach. We focus not just on the symptoms of hair loss, but also the root causes of such symptoms. 

Common causes of imbalance:

  • Hormonal changes: Pregnancy and menopause

  • Psychological factors: Stress and fatigue

  • Sleep disorders, nutrition, rapid weight loss

  • Hereditary factors: Genetics can causes shifts at certain ages in life.

Daily hair loss, or a Hair loss concern? 

Firstly, it is important to identify whether the hair loss you are experiencing is a sign of an underlying condition or a natural shedding cycle. 

Daily hair loss:

Women shed an average of 80-100 strands every day. Strands that are at the end of their natural cycle are pulled away from the scalp through brushing, washing, styling, and general daily movements. This amount of daily hair loss often goes unnoticed and is no real cause for concern.

Signs of a hair loss concern: 

If the amount of hair coming away from your scalp is noticeably different, it may be time to seek some support and advice. Clumps of hair that falls out when you wash and style your hair or hair left on your pillow after sleeping, indicate that factors are impacting your natural hair cycle.

Other signs of hair loss include bald patches forming, a receding hair line, or a sudden loss of hair all over the head. Women may also experience their hair becoming thinner and less vibrant as they age and go through hormonal changes.

woman looking at hair in mirror

Our professional Hair loss consultants

For a thorough diagnosis and the best chance of successful hair growth, we advise seeking the support of a professional hair expert. We have an international network of over 300 hair loss consultants that support women across Europe with a wide variety of hair concerns.

We support those experiencing alopecia, thinning hair, receding hairlines, female pattern hair loss and care for hair during and after chemotherapy. 

Consultant examaining scalp with camera
Hair loss expert massaging woman's head

Caring for hair loss concerns with YELASAI

Circular Hair loss – Alopecia Areata: 

Alopecia Areata is a skin condition that causes hair loss in specific areas of the head. It is commonly referred to as ‘circular hair loss’ as areas of baldness appear in circular patches.

The complete causes of alopecia in the medical world are unknown. Many researchers believe that the condition is caused by an imbalance in the immune system. As the immune system attacks hair follicles, it causes inflammation that disrupts the natural hair loss cycle, resulting in the strands falling out prematurely.  

When left untreated, hair can take up to 12 months to grow back. In some cases, the condition can worsen and cause Alopecia Totalis – Total baldness of the head, or Alopecia Universalis, which affects hair all over the body.

Caring for Alopecia: 

Our Hair Active Experts can support women of all ages with alopecia. Contact an expert for further guidance.  

To help the body combat the challenges of alopecia, we create specialised mineral-rich products that build up the immune system and compliment the scalps natural defences. YELASAI shampoos, oils, and nutritional supplements help you care for alopecia naturally at home. Our Alopecia hair care range includes ingredients that naturally care for the scarring caused by alopecia areata.


Alopecia Care: Support for circular and total hair loss – Short hair
Caring for short hair during and after experiencing alopecia
Scalp oil for alopcecia hair growth
alopecia care: Support for circular and total hair loss – Long hair
Caring for long hair during and after experiencing alopecia

Thinning hair

As women age, hair can become thinner and lose its vitality and fullness. Menopause can also affect the thickness and of a woman’s hair as the body undergoes physiological changes.

Changes in hormones can prevent nutrients from reaching the scalp, which in turn causes dryness and split ends. With a lack of nutrients, hair can begin to feel lifeless and thin.

Caring for thinning hair:

If you notice that your hair is changing, consult a Hair Active Expert near you for a thorough consultation. With the right approach and hair treatment routine, we can help you encourage thicker hair naturally.  

Many women appreciate the benefits of using a good-quality face cream to ease the signs of ageing. YELASAI hair care products do the same for hair and scalp. Our haircare range uses high-quality minerals and extracts to help bring vitality back to ageing scalps. For those born with thinner hair, our ultimate care set encourages the growth of more voluminous hair

Diffuse Hair loss – Diffuse Alopecia, Telogen Effluvium

The most common type of hair loss among women worldwide is ‘Diffuse Hair Loss’, affecting an estimated 50% of women at some point in their life. Also known as Diffuse Alopecia or Telogen Effluvium, it refers to a loss of hair distributed across the entire scalp. It can cause hair to fall out at clumps and appears as general thinning across the scalp or a widening of the central parting. Symptoms also include a thinning or receding hairline.

Diffuse hair loss is caused by a disruption in the hair loss cycle, often triggered by a traumatic event or change in the body. When hair follicles prematurely enter the ‘resting’ phase of the natural growth cycle, hair excessively sheds rather than grow. Triggers include periods of illness, Thyroid disease, dieting, medications, stress, depression, iron deficiency, and childbirth. The condition can be difficult to notice in its early stages and often presents itself a few months after a traumatic period.

Caring for Diffuse hair loss:

The hair growth cycle can naturally restore itself after a few months of experiencing the initial signs of Diffuse hair loss. Telogen Effluvium, however, refers to a prolonged recurring condition. To care for diffuse hair loss, YELASAI recommends a holistic approach to help boost the immune system and scalp. Our natural hair loss products are designed to fuel roots and strands with the nutrients they need to rejuvenate themselves.  

Hair loss brought on by medication, Radiation or Chemotherapy 

Chemotherapy, target therapy, radiation therapy and bone marrow or stem cell transplants, along with other oral medications, can cause hair loss as they affect cell growth and regeneration.

We appreciate the effect that hair loss can have on a woman’s self-confidence during this phase of treatment. Our Hair Active Experts sensitively support women through this often-upsetting time and provide the hair and scalp with nutrients to help nurture and restore natural hair growth. For our full article on caring for hair during cancer treatments visit: Prevent hair loss during chemotherapy ( 


Hair loss during or after pregnancy

Where some women feel like they are flourishing through their pregnancy, many others can feel like they are do anything but. During pregnancy, the body undergoes a huge change in hormones and functions. Increased levels of oestrogen can not only encourage thickness in the hair, but also cause thinning. Some women can also experience their hair shedding as their body shifts to support the development of their baby. 

Factors affecting hair growth throughout pregnancy include: 

  • Hair care products – ineffective shampoos and conditioners 
  • Vitamins and mineral deficiencies
  • Underlying conditions – morning sickness, and illness throughout
  • Sleep deprivation and lifestyle changes – includes intervals of eating and resting habits
Hair care during pregnancy:

For new and expectant mothers, taking care of your body and hair is of the upmost importance during this time. We encourage women to use vitamins and hair growth enhancing natural supplements that are gentle on the body. Although all our supplements are designed to be as safe as possible, it is advisable to consult with your doctor before taking any form of nutritional additive. 

Wherever possible, avoid touching and playing with your hair during pregnancy as it can pull looser strands away from the scalp prematurely. Treat yourself to an organic hair mask and relax as you fuel your scalp with natural nutrients. Scalp massage with essential oils is also an indulgent way to stimulate follicles and bring a sense of relaxation and human connection to your evening. Our hair loss shampoos and oils are packed with mineral rich substances from nature and when used regularly, can naturally prevent hair loss during and after pregnancy. 

For a comprehensive guide on caring for hair during pregnancy, we recommend reading Postpartum Hair Loss: Causes, Prevention & Tips – Mom Loves Best

Short, few, or thin eyelashes and thin eyebrows

Genetic and hereditary factors are a cause behind thinning eyelashes. But did you know that the environment, the products you use, your immune system, and age, can also contribute to the overall thickness and length of your lashes and brows?

As women pluck, wax, style, and curl their brows and lashes, roots can become weaker causing follicles to stop growing as they once did. It is important to provide your lashes and brows with the nutritional encouragement they need to continue growing through styling and genetic influences. 

Medical treatments can also cause a noticeable decrease in the fullness of lashes and brows, as can some forms of Alopecia.  


Caring for Eyebrows and Eyelashes:

Our Ayurveda Active Lash Tonic contains natural ingredients that is safe to use and effective in caring for your brows and lashes. Our serum naturally restores lash and brow hair growth by stimulating the roots and nourishing the strands. With regular use, eyelashes and eyebrows become fuller, darker and thicker. 

learn more about our Natural Eyelash Growth Serum

Tips for promoting hair growth at home

  • Brush Scalp Daily to help distrube natural sebum

  • Use products that are specifically designed to promote hair growth

  • Avoid Synthetics and harmful chemicals that cause further imblance in the scalp

  • Wash hair 1-2 times a week

  • Be patient and persistant, give your roots the fuel and time it needs to regenerate itself

Find the certified Hair Active Expert in your area who will provide you with competent advice and support.